About twice a week I get a call from entrepreneurs seeking guidance on how to reach developers and market APIs.  It’s an entirely new type of market which demands an entirely new type of marketing, and there are few folks with any kind of experience in this nascent field.  While we at Twilio still have much work to do, I’m going to be joining a few other folks in this game to talk about some lessons learned at SXSWi.

If you’d like to come by and join the conversation, I’m going to be joined by Adam from Programmable Web, Tim from SendGrid, Ben from Urban Airship and Delyn from Mashery to talk about how we approach this very unique and very new problem:

When Your API Is Your Product